Umbrella Branding
Umbrella branding refers to a marketing strategy where a company uses a single brand name to cover multiple products or services. This technique helps to create a strong brand image and recognition among consumers by associating all offerings with a single brand identity. By using umbrella branding, companies can leverage the existing brand equity to launch new products and expand into different markets. Custom umbrellas are a popular promotional item for businesses to utilize umbrella branding, as they can be customized with a logo or message to promote brand awareness. Overall, umbrella branding is an effective way to streamline marketing efforts and build brand loyalty. Azulwear Cape Town, Gauteng delivers across South Africa.
